Tongue in cheek branding for Fitzroy
Branding for Fitzroy, a European (French/British) style restaurant.
The refinement of the French cuisine and the conviviality of the British were used here as the foundation for the house style. This resulted in a sober line style that is based on typical hand movements of the cook.
Several tongue in cheek posters were made, to be used as deco and signage in the restaurant.
branding — logo — illustrations — patterns — typography — signage